Marketing measured indonations.

We measure the things that matter to your cause: donations raised, new donors, and how many keep giving — not likes and views. Because campaigns connect to iCHARMS, we can show which activity brought in which donations, and report it plainly each month.

No. Trying to be everywhere usually spreads a small team too thin. We focus on the few places your supporters actually spend time — often Facebook, Instagram and Google — and do those well, rather than chasing every new platform.

SEO is a steady, long-term investment, not an overnight switch. Most charities start to see meaningful movement within three to six months, with results building over the year as Google trusts your site more. We share clear monthly updates so you can see progress as it happens.

It brings you the right visitors — people already searching Google for the causes you serve or ways to give. Paired with a clear path to donate on your site, that traffic turns into real support. We report on donors and volunteers gained, not just visitor numbers.

SEO earns you free listings in the main Google results — it takes time but lasts. Google Ads and the free Google Grant put you in the paid spots straight away, but stop the moment the budget does. Most charities do best with both: ads for quick wins while SEO builds lasting visibility.

Most UK registered charities can apply, provided you hold valid charity status with TT-Exchange, run a high-quality website with a clear mission, and do not operate exclusively for political or commercial purposes. Schools, hospitals and government entities are generally excluded. Eligibility is the easy part; the harder part is meeting Google's ongoing rules — keeping a healthy ad click rate and a proper account structure — to keep the grant active.